About us

At VOUT, our vision is to reinvent the meaning of vintage fashion. Growing the community around slow and circular fashion is important to us whilst supporting our planet.

Ruthie Vout, Founder VOUT

By hand-selecting clothes and carefully curating edits which are timeless, versatile and high quality, we are empowering our customers to make the right choices and be sustainable, buying less and making vintage last.

Ruthie Vout is our founder, creating VOUT in 2020 after spending over 20 years in fashion design. Having worked for global retailers, Ruthie was eager to find a solution to over-consumption and mass production of clothing and VOUT was founded.

VOUT selects luxury designer and premium brands from all over the world; bringing Levi’s, Gucci, Prada, Missoni and other brands back to life.

The team undertakes careful inspection, rigorous authentication, cleaning and repair of each piece.

VOUT has grown from a small pop-up to our first permanent store on the iconic Columbia Road; home to the vibrant Columbia Road Flower Market every Sunday.

Our customers and friends of VOUT come as far as Paris, New York, Los Angles and Stockholm. We are therefore excited to launch VOUT online, which will provide all customers with the availability and flexibility to purchase designer and premium curated vintage fashion wherever they may be.